The war between Android and Apple or even Samsung and Apple will always be debated in many ways. Sometimes it’s just as simple as market share, but a new statistic came out showing that Apple actually steals three times more smartphone customers from Samsung than Samsung does from Apple.
According to Consumer Intelligence Research Partners, LLC (CIRP), between July 2012 and June 2013, 33% of Apple’s sales came from Samsung customers switching to the iPhone, while only 11% of Samsung sales came from Apple customers switching to Android. On the other hand, Samsung has been able to grab more first-time smartphone buyers than Apple (37% vs 26%). Both companies do pretty well when it comes to their core business, 43% of Samsung customers were upgrading from Android, while 42% of Apple customers were upgrading from an older iPhone.
Is this something that Samsung needs to be concerned about?
source: Fortune
via: 9to5Google
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